Although the terms Search Engine Marketing and Search Engine Optimization are often used interchangeably, they are really different. The problem is that many experts disagree on what those differences actually are, which can make it a bit confusing. Search Engine Marketing and Search Engine Optimization Similarities Search Engine Marketing actually includes Search Engine Optimization. Both […]
Online Businesses
6 Social Proof Techniques to Increase Conversion rate on Shopify and Transform Visitors into Customers
Are you perplexed why your E-commerce site receives so much attention but generates no sales? Your marketing efforts give results. You receive a lot of traffic, but only a tiny percentage of visitors head to the checkout and buy your products. What exactly is the issue? It takes a lot more than just driving visitors […]
E-Commerce Tools Every Small Business Needs to Start the Right Way and Develop E-Commerce Niche
Starting your small business the right way is crucial for its’ success, but you need a plan and the right tools. These are tools that every online small business needs from the start: 1. An E-Commerce Platform The first essential tool to start an e-commerce business is to have a strong platform for it. WooCommerce […]
Top 6 E-commerce Analytics Tools for 2021: Track and Test Your Online Business
How Do We Define E-commerce and Its Analytical Tools? E-commerce can be defined as making sales online, which means that selling goods or services is done via the internet and payment. E-commerce is an essential part of everyday sales worldwide and can be conducted by using various platforms. Furthermore, it is of utmost importance for […]
The Three Best Payment eCommerce Tools: Improve Your Online Business
Before we dig into the world of e-commerce tools, I would like to say a few things about e-commerce itself and answer some of the most interesting questions surrounding this fascinating topic nowadays. How it works, what is the use of e-commerce, and how big of a role in the world economy does it play? […]
6 Proven Hacks That Will Increase Ecommerce Conversions
Sometimes it seems like the business struggles never end. Once you finish setting up your website, you have to shift the focus to improving it. This fact especially holds true when it comes to e-commerce websites. Keeping them updated and running smoothly is hard work that can feel pointless if they are not as profitable. […]